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Product of the Year USA Names 2012 Winners

Wisk, SoftSoap, Listerine, Clairol, Air Wick take home honors.

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By: TOM BRANNA

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Product of the Year USA, a consumer product award contest, held its 4th annual awards ceremony at the Edison Ballroom in New York City last night. Among the winners were some of the biggest brands in household and personal care, such as P&G and Colgate, as well as lesser known firms selling items ranging from odor removers to skin care. “Now more than ever, brands are focusing on implementing innovative solutions and creative strategies to stand out on shelves in a crowded consumer marke...

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